TAMILNADU ELECTION CAMPAIGN PITCH AND PRESENTATION 2021
COMMUNICATION - To create a sense of strong awareness about election among the existing & new voters. Urging the voters to evaluate the right candidate & vote responsibly.
TEASER - EDHU UNGAL ADAYALAM?
• An individual dressed in two different attires • Viewers are made to guess what is their identity?
• An individual dressed in two different attires • Viewers are made to guess what is their identity?
REVEALER - MAI அடையாளம் or MAI IDENTITY!
#MAIDENTITY #TNElections2021
• The same individual clears that a profession/attire is not our identity.
• Cast your Vote & show your identity.
#MAIDENTITY #TNElections2021
• The same individual clears that a profession/attire is not our identity.
• Cast your Vote & show your identity.
KEY POINTS •
This idea will be most effective to create election fever among the fresh voters.
• The ideation is primarily for a digital ad campaign (Considering the TG).
This idea will be most effective to create election fever among the fresh voters.
• The ideation is primarily for a digital ad campaign (Considering the TG).
Advertising Agency: Ontwikkel corp
Video Editer: Gunaseelan David
Copywriter: Varnika Sridhar
Group Account Director: Ramalingam
Video Editer: Gunaseelan David
Copywriter: Varnika Sridhar
Group Account Director: Ramalingam
Disclaimer: This campaign idea was solely for pitching purpose and hasn't gone live or used anywhere except in our portfolios. And we don't intend to use this for any commercial purpose. Hence the copyrights of the photographs used, belong to the respective authors and the platform - Imagesbazaar. We do not own the license or authorship to the said photographs. If you are the owner of this photograph and feel like this violates your copyright policy or would like to remove it, please drop a message or mail me at pandiyankanna@gmail.com
Image credits: www.imagesbazaar.com
